Organizational Psychology

Purpose. The purpose of the study is to highlight the factors of female professional mentality that determine women’s attitude to professional activity in conjunction with other aspects of life, to which marriage and family, educational, financial and health spheres. The construction of semantic spaces and the analysis of the role position “I myself” allows us to understand how they are accepted and shared by the respondents. Study design. The following methods have been used: 1) analysis of thematic literature and official documents; 2) a survey to identify existing attitudes, stereotypes, norms regarding women’s roles; 3) questionnaire, compiled in accordance with the psychosemantic method of multiple identification by V. F. Petrenko; 4) factor analysis (principal component analysis with subsequent rotation of the factor axes by the Varimax method with Kaiser normalization). Statistical data processing was carried out in the SPSS Statistics 17 and STATISTICА 10. Findings. As a result of factor analysis, six factors were extracted: 1) attitudes of professional success / failure; 2) careerism / family orientation; 3) orientation towards public opinion when choosing a profession / success is not associated with a career; 4) attractive appearance; 5) emancipation; 6) tradition. Implications forpractice. The research materials can be used in the development of programs related to measures of social support for mothers and children, professional educational programs, adaptation of foreign approaches to the organization of female employment. Value of the results. The research results can be used in the development of legislative, informational, educational and artistic projects for women, where the identified factors of the female professional mentality can be supported, adjusted or neutralized depending on the strategic objectives of the state in the use of female labor potential.